Maximising Your Online Reputation: Why Online Reviews Matter and How to Prioritise Them

Maximising Your Online Reputation: Why Online Reviews Matter and How to Prioritise Them


 

Are you aware that online reviews can make or break your business?

According to a new survey*, a low-star rating can significantly harm a business's reputation and customer acquisition.

The results were clear: Having 5 stars or 4 stars comes with an extremely high level of trust, 95% and 96.3%, respectively.

*by Go Fish Digital

3-star rating is perceived negatively by customers, which can negatively impact your company's revenue. You should aim for at least a 4-star rating.

Dropping from 4 stars to 3 stars revealed a massive 67% decrease in trust.

Your digital reputation is the foundation of your online presence. So how do you maximise it?

Here’s how:
  • Ask for reviews:
    Make it a point to ask customers to leave reviews after their purchase. You can include a link to your review page in a follow-up email or on your website.

  • Make it easy: Provide clear instructions on how to leave a review and make the process as simple as possible.

  • Respond to reviews: Responding to reviews, both positive and negative, shows that you care about your customers and their feedback.

Last but certainly not least...
  • Choose the right platform:
    Businesses should prioritise getting Google reviews to improve their online reputation and attract more customers.

According to another recent report**, 79% of consumers spend the most time reading Google-based reviews

**the latest Miriam Ellis's Habits of Review Readers report for Moz

Don't let a negative review ruin your online reputation!

Take control of your online reputation and gather more positive reviews and ratings with Top4.

Our review management feature:

  • integrates with Google Business Profile,
  • collects your reviews from Google and other sites on the web, all in one place
  • is the ultimate solution to weed out fake reviews and display your business's true quality.

Your reviews speak for your business.
Protect your online reputation with Top4.

Sign up today.
https://top4.online/

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