Reasons to Hire a Business Broker

Reasons to Hire a Business Broker

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Published by TOP4 Team

When the time comes to sell, many business owners grapple with the question of whether to hire a business broker. So what can a professional business broker do for you?

Here is a list of reasons that explain how you will benefit from the assistance of an experienced and qualified business broker:

Perform Financial Analysis and Valuation

They'll make an effective financial analysis of your company that shows an attractive and accurate picture of your earnings. Business brokers will work with you and sometimes your accountant, to produce a cash flow analysis (we refer to it as Discretionary Earnings) that will clearly demonstrate the TRUE profitability of your business. The net income line on your tax return is for tax purposes only and does not reflect how much money your business actually makes. They will produce materials that prove to the buyer the real cash flow of your business.

Locate Qualified Buyers that will Compete for the Purchase of Your Business

Business brokers will help you locate the best buyers for your business - those with the money, experience, and desire, that will get a deal done! They continuously advertise your business through various means such as internet advertising, email advertising and more - all at no cost to you. Their goal is to interest as many good buyers simultaneously to the deal, which creates competition for your business and gets you the best possible price for your company. 

Produce Effective Marketing Materials

An experienced business broker will know how to produce a professional presentation package of your company that gets results! First impressions matter. Lots of care should be put into creating a nice marketing piece in order to gain interest from buyer prospects. They want to inspire buyers to take an interest in your business so they become motivated to look further into the opportunity and eventually make an offer. The marketing materials will show your business in a positive light and justify the asking sales price.

Promote Your Business to the Buying Public in a Discreet and Confidential Manner:

A professional business broker will promote your business continuously on the most well-known business-for-sale websites. They will also utilise direct email advertising to our database of over 3000 local buyers.

Of course, the public ads for your business will never reveal to the buyer which company is for sale. They are very careful not to reveal anything that would let a buyer find out who is for sale. As the business owner, you will be asked to approve all advertising before they place any ads. They also want to make sure that you are comfortable with the wording that they are using.

Looking for a trusted professional business broker? Consult Finn Business Sales Sydney today!


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